Mike's at João Rock

Brand activation coverage for Mike's at João Rock, one of Brazil's biggest music festivals. The brief was speed: content that feels like being there, built vertical-first for social.

Ground coverage on Sony A7 IV with the 24-70mm GM and a Viltrox 16mm for the close, wide moments in the crowd. An FPV drone with a GoPro Hero 11 dives through the audience and into the stage — the shots no handheld camera could get.